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Pitch Perfect
The perfect pitch is different for every batter – no pitch is the perfect pitch to throw at all the batters all the time. The pitcher needs the scouting intelligence and the tools, and then he can customize his delivery … Continue reading
Posted in Analytics, Consumer Goods CRM, CRM Best Practices, CRM Software, Life Sciences CRM, Mobile CRM Solutions, On-Demand CRM
Tagged best practices, cloud computing, consumer goods, consumer goods CRM, CPG CRM, CRM, CRM best practices, CRM management, CRM software, CRM solutions, Customer Relationship Management, Customer Relationship Management Software, document management, marketing, mobile CRM, sales force automation, sales force CRM, sales force management, sales planning, selling, software
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Edge Sales and Marketing Selects StayinFront TouchCG to Drive Productivity and Sales
California-based Edge Sales and Marketing has selected StayinFront TouchCG® as its mobile platform for retail execution. The company will deploy StayinFront TouchCG on iPads, delivering a more effective sales tool to the company’s field reps and driving in-store productivity. Specializing … Continue reading
Posted in Analytics, Consumer Goods CRM, CRM Best Practices, CRM Software, Mobile CRM Solutions
Tagged consumer goods, consumer goods CRM, CPG CRM, CRM, CRM best practices, CRM management, CRM software, CRM solutions, Customer Relationship Management, Customer Relationship Management Software, data accuracy, marketing, mobile CRM, sales force automation, sales force CRM, sales force management, selling, software
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Best Practices: The Benefits of Integrating Expense Management and Customer Relationship Management
Although various states across the U.S. have administered a form of what is known as “Sunshine Laws” for over two decades, the first national provision goes into effect for the 2012 calendar year. For physicians, this means a new level … Continue reading
Posted in Analytics, CRM Best Practices, CRM Software, Life Sciences CRM, Mobile CRM Solutions, On-Demand CRM
Tagged best practices, cloud computing, consumer goods CRM, CRM best practices, CRM management, CRM software, CRM solutions, Customer Relationship Management, Customer Relationship Management Software, data accuracy, global CRM, healthcare, life sciences CRM, pharma CRM, sales force automation, sales force CRM, sales force management, selling, sunshine act
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Riviana Foods Turns to Single SaaS Solution from StayinFront to Support Multiple Mobile Teams
Australian-owned manufacturing, distribution, sales and marketing company, Riviana Foods Pty Ltd., has selected StayinFront EdgeCG® for use by its field reps. Riviana Foods will deploy StayinFront EdgeCG consumer goods CRM and Analytics as a single solution to meet the varied … Continue reading
Posted in Analytics, Consumer Goods CRM, CRM Best Practices, CRM Software, Mobile CRM Solutions, On-Demand CRM
Tagged best practices, cloud computing, consumer goods, consumer goods CRM, CPG CRM, CRM, CRM management, CRM software, CRM solutions, Customer Relationship Management, global CRM, mobile CRM, sales force automation, sales force management, selling, software
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Maintaining the Personal Touch in Pharmaceutical Sales
A recent article on pharmexec.com highlights a growing trend in the pharmaceutical industry –downsizing sales forces in favor of digital selling methods. While organizations that reduce their number of sales reps may be saving costs, they are also missing out … Continue reading
Posted in CRM Best Practices, CRM Software, Life Sciences CRM, Mobile CRM Solutions, On-Demand CRM
Tagged best practices, CRM, CRM management, CRM software, CRM solutions, Customer Relationship Management, Customer Relationship Management Software, life sciences CRM, mobile CRM, pharma CRM, sales force automation, sales force CRM, sales force management, selling
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One CRM Application, Accessible from Multiple Devices
The excitement and user engagement created by mobile devices such as iPads are driving the convergence of field sales and marketing teams’ personal and professional lives. Those accustomed to using iPhones, iPads and Android smartphones are keen to use them … Continue reading
Posted in Mobile CRM Solutions
Tagged cloud computing, consumer goods, consumer goods CRM, CPG CRM, CRM, CRM management, CRM software, Customer Relationship Management, Customer Relationship Management Software, eyeforpharma, global CRM, life sciences CRM, marketing, mobile CRM, pharma CRM, sales force automation, sales force CRM, sales force management, selling, software
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The Open Case for Closed Loop Marketing
It seems like only yesterday when the life sciences industry was starting to explore various multi-channel strategies and focus was placed on Closed Loop Marketing (CLM). Today, the ability to deliver rich media content via slick new mobile devices has … Continue reading
Posted in CEO Corner
Tagged best practices, CRM, CRM management, marketing, selling, software
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Biotech Company Deploys StayinFront TouchRx Across Field Team
A leading global biotechnology firm has deployed StayinFront TouchRx, StayinFront’s mobile platform for the life sciences industry on iPads across its entire U.S.-based sales force. StayinFront TouchRx provides mobile access to StayinFront Life Sciences CRM system. StayinFront CRM is also … Continue reading
Posted in CRM Software, Life Sciences CRM, Mobile CRM Solutions
Tagged CRM, CRM management, CRM software, Customer Relationship Management, Customer Relationship Management Software, mobile CRM, pharma CRM, sales force automation, sales force CRM, sales force management, selling, software
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Taking a Hybrid Approach to Pharma Sales
A recent Wall Street Journal article reported that technology may be taking over for the pharma sales rep. With the number of “feet on the street” having been reduced in the last five years, online marketing strategies, smartphone and tablet … Continue reading
Continued Pharma Growth Forecast for Eastern Europe
The pharmaceutical industry’s presence in Eastern Europe dates back some 20 years. In 1999, pharma giant GlaxoSmithKline acquired an 80% stake in drug producer Polfa Poznan and entered the Romanian market by acquiring Europharm Brasov. This early start gave GSK … Continue reading